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When I hear the cliche "appreciate the little things in life," I think of a crochet potholder trapped under a plastic frame in the bathroom of a mom–and–pop restaurant in New Hampshire.

This week in the Street office, Byrne, our sparkling, Ingrid Michaelson–loving Design Editor told me that I, Alex Sternlicht, appreciate the little things in life—like a well– crafted Snapchat.

And she's right, I get a lot of joy out of a great Snapchat. I am obsessed with Snapchat. That's because I am obsessed with storytelling. So we're changing the format of page two. In our weekly staff meeting, we brainstormed and decided: Instead of the usual picture that accompanies my letter, we're creating a new reoccurring Street feature: Snap of the Week.

So here's my shameless plug: Submit your snaps to 34stmagazine or send them to your friend on staff. Or add me (asternlicht) on Snapchat and you might even catch a glimpse of the office's diarrhea–esque pizza (see I told you, shameless).

And if you want to talk to me about Snapchat or new ways we can tell stories, hit me up (sternlicht@34st.com). 

Alex 


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